Mountains & Plains
Independent
Booksellers
Association
 
19 Old Town Square
Suite 238
Fort Collins, CO 80524
 
800-752-0249
970-484-5856
fax 970-407-1479
 
“BOOKS – THE GREATEST GIFT”

Now in its 31st year, this beautifully-designed, full-color catalog of new fall titles reaches over half a million readers through insertion in regional new-spapers in November and free dis-tribution to member bookstores.

WINTER CATALOG 2007/2008
Click the icon to the left to view the 16-page Catalog in PDF format

DISTRIBUTION

The Winter Catalog is distributed through our 240 bookseller members, through local newspaper insertions, and by direct mail.

Any MPIBA member bookstore may receive up to 10,000 free, imprinted catalogs when they agree to:
•  Use the Winter Catalog as their primary holiday sales piece;
•  Insert the catalog into local newspapers or direct mail the catalog to either a purchased list or their customer list;
•  Create a front-of-store display.

WHOLESALER PARTICIPATION
National and regional wholesalers receive the complete list of advertised titles in early June. The wholesalers support the catalog by keeping the titles in stock and by making generous stock offers to our member stores.
FALL BOOK CAMP SHOWCASE
•  Winter Catalog titles are show cased in a special display.
•  Sales reps are provided with free point-of-purchase materials to display with their Catalog titles.
•  Sales reps for the advertised titles are eligible to participate in the popular “Pick of the Lists” sessions for booksellers.
•  Experienced booksellers share their most successful strategies for selling more Winter Catalog titles during the busy holiday season.
ADVERTISER PACKET   BOOKSELLER PACKET

Click the icon below to view and select individual forms from the 2008 packet
and view the 2008 packet in PDF format.

 
 

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