Summer Reading for the Win
Reach 400,000+ Independent Bookstore Customers
AD SALES OPEN: MONDAY, MARCH 3, 2025
AD SALES DEADLINE: FRIDAY, MAY 9, 2025
DIGITAL CATALOG Send Date #1: Sunday, June 8, 2025
DIGITAL CATALOG Send Date #2: Sunday, July 13, 2025
Shopping Pages featuring ALL of the titles Live for the entire summer!
- Promotional emails direct to 400,000+ indie bookstore customers across 17 states.
- Each email will showcase a maximum of nine Top of the Stacks books and link directly to bookstore branded Great Summer Reading Guide mini-sites filled with the entire selection of titles – which will be live all summer long.
- Summer Reading Guide store branded mini-sites will include “MORE INFO” and “BUY NOW” buttons for every title.
- Participating bookstores will have access to branded Summer Reading Guide marketing assets.
- Mini-site URLs and all of the titles will be promoted throughout the summer by bookstores (and MPIBA & PNBA) via websites, emails and social media.
- Extremely cost effective consumer advertising, just a fraction of a penny per impression.
PICK YOUR SPOT
.Promotional Banner Ads
One vertical, two horizontal available on store mini-sites.
Featured banner ad created by advertiser with link to "Buy Now"
$900/Banner
Top of the Stack Title Ads
18 spots available (maximum of 9 per promo e-mail)
Cover image with link featured on one Great Summer Reading Guide promotional e-mail sent to 400,000+ customers with link to store branded mini-sites.
Includes Face Out ad with links for "More Info" and "Buy Now" on 85+ store branded mini-sites.
$1000/Title
Face Out Title Ads
Cover image with links for "More Info" and "Buy Now" on 85+ store branded Great Summer Reading Guide mini-sites.
Mini-site URL is linked from two summertime promotional emails, each sent to 400,000+ customers.
Summer Reading Guide mini-site URLS also promoted heavily via social media, store newsletters and websites as well as PNBA and MPIBA consumer facing outreach.
