Holiday Gift Guide Catalog Advertising

  • Promote books with broad appeal to a diverse audience!
  • Advertise the best gift ideas for the holiday season, and books our indie booksellers are excited to sell.
  • This program is completely free to booksellers and is designed to maximize exposure of your books.
  • The program includes a unique print catalog, a Digital Program powered by Shelf Awareness, display materials, ecommerce templates, digital marketing assets, Edelweiss collections, and marketing support from Reading the West.

HOLIDAY GIFT GUIDE STATS

PRINT

350,000 print catalogs will be distributed by bookstores across 14 western and mid-western states.


200,000+ of those will be inserted into newspapers and/or direct-mailed in cities large and small across our region.


Thousands of catalogs will be featured in in-store displays highlighting these great gift ideas (your books!). MPIBA provides matching display materials FREE to our bookstores.


2024 Print Catalog

DIGITAL

Included with every Gift Guide Print ad.


Promotional emails sent to 350,000+ indie bookstore customers across 14 states – linking to a store-branded Holiday Gift Guide shopping page that will be live for the entire holiday season!


Holiday Gift Guide shopping web pages will feature “More Info” and “Buy Now” buttons for every title.


2024 Shopping Page

SOCIAL MEDIA

The Holiday Gift Guide and individual titles are promoted on bookstore social media platforms and store websites across 14 states!


MPIBA provides matching digital assets for bookstores to use on Facebook, Instagram, e-commerce sites, e-newsletters and more!


The Gift Guide is also promoted via our public facing website  ReadingtheWest.com, and on Reading the West social media platforms, reaching thousands of consumers nationwide.


Instagram

Facebook


2025 holiday gift guide pricing

FRONT COVER FEATURE
$3000 member/$3600 nonmember

Large book jacket on catalog cover and 300 words of text on inside front cover.
Large feature in Digital Catalog promotion (emails & Shopping Webpage).
Only THREE spots available, requires MPIBA pre-approval.

Contact Executive Director Heather Duncan to BOOK THIS SPACE  (heather@mountainsplains.org)

BACK PAGE FEATURE
$2600 member

$3120 Nonmember


Only THREE spots available.


Large book jacket and 300 words of text on print catalog interior page.


Large feature in Digital Catalog promotion (emails & Shopping Webpage).


BLOCKBUSTER PLACEMENT
$2400 Member

$2880 Nonmember


Large book jacket and 300 characters of text on print catalog interior page


Large feature in Digital Catalog promotion (emails and Shopping Webpage)


BESTSELLER Placement
$1950 Member

$2340 Nonmember


Book jacket and 200 characters of text on print catalog interior page


Small feature in Digital Catalog Promotion (emails and Shopping Webpage)


PAPERBACK RATE
$1400 Member

$1680 Nonmember


Available on paperback backlist titles.


Book jacket and title data (publisher, author, price) only, in a special print catalog section.


Small feature in Digital Catalog Promotion (emails and Shopping Webpage)

Not a Member? Click here to explore the benefits and join today!


AD SALES OPEN MARCH 24. 2025