Holiday Gift Guide Catalog Advertising

  • Promote books with broad appeal to a diverse audience!
  • Advertise the best gift ideas for the holiday season, and books our indie booksellers are excited to sell.
  • This program is completely free to booksellers and is designed to maximize exposure of your books.
  • The program includes a unique print catalog, a Digital Program powered by Shelf Awareness, display materials, ecommerce templates, digital marketing assets, Edelweiss collections, and marketing support from Reading the West.

HOLIDAY GIFT GUIDE STATS

PRINT

  • 350,000 print catalogs will be distributed by bookstores across 14 western and mid-western states.
  • 200,000+ of those will be inserted into newspapers and/or direct-mailed in cities large and small across our region.
  • Thousands of catalogs will be featured in in-store displays highlighting these great gift ideas (your books!). MPIBA provides matching display materials FREE to our bookstores.

2024 Print Catalog

DIGITAL

  • Included with every Gift Guide Print ad.
  • Promotional emails sent to 350,000+ indie bookstore customers across 14 states – linking to a store-branded Holiday Gift Guide shopping page that will be live for the entire holiday season!
  • Holiday Gift Guide shopping web pages will feature “More Info” and “Buy Now” buttons for every title.

2024 Shopping Page

SOCIAL MEDIA

  • The Holiday Gift Guide and individual titles are promoted on bookstore social media platforms and store websites across 14 states!
  • MPIBA provides matching digital assets for bookstores to use on Facebook, Instagram, e-commerce sites, e-newsletters and more!
  • The Gift Guide is also promoted via our public facing website  ReadingtheWest.com, and on Reading the West social media platforms, reaching thousands of consumers nationwide.

Instagram

Facebook


2024 holiday gift guide pricing

CATALOG WRAP
$6000

EXCLUSIVE

Art on cover and used throughout print catalog and on Digital Catalog (emails and shopping webpage), and Bestseller Feature inside the print front cover.
Also includes standard features in Digital Catalog promotion (emails & Shopping Webpage).

Contact Executive Director Heather Duncan to reserve Catalog Wrap (heather@mountainsplains.org)

BACK PAGE AD
$3600

SOLD OUT


Exclusive Listing for single publisher on 1/3 of exterior back page (single book or multiple titles.)


Standard feature in Digital Catalog promotion (emails and Shopping Webpage)


BLOCKBUSTER AD
$2400


Large book jacket and 300 characters of text on print catalog interior page


Large book jacket in Digital Catalog promotion (emails and Shopping Webpage)


BESTSELLER AD
$1950


Book jacket and 200 characters of text on print catalog interior page


Book jacket in Digital Catalog Promotion (emails and Shopping Webpage)


PAPERBACK/BACKLIST AD
$1500


Can only be applied to paperbacks or backlist titles.


Book jacket and 150 characters of text on print catalog interior page


Book jacket in Digital Catalog Promotion (emails and Shopping Webpage)